Utilita Energy Review

When you’re looking at energy suppliers, most people start with the big six, which consists of EDF, British Gas, E-on, N Power, SSE and Scottish Power. But in recent years, there are more and more companies popping up outside the big six. One of these companies that’s right behind them in terms of market share is Utilita, who are becoming more and more well known.

But how good are Utilita, and are they worth your attention if you’re thinking about changing your energy supplier? Well, we’re going to take a little bit of a closer look at the company, and whether they’re a good option for most of us in the UK.

Utilita Energy Review

Who Are Utilita?

Utilita market themselves as the pioneers of the smart meter, which is becoming more and more popular in the UK now (you can get a smart meter fitted for free nowadays with many energy companies). They state they they actually fitted the first smart meter in the UK, all the way back in 2008.

It’s fair to say that they have been at the forefront of smart since it’s been pushed more and more. They have pretty interactive smart meters that they can install, and they have one of the best apps of any of the energy companies out there. So if you’re looking for a good way to track your energy, then Utilita could be a good choice.

In terms of size, they’re one of the biggest suppliers outside of the top 6 companies that dominate the market. Utilita, along with a few other brands like Co-op energy, have more than 1% of the total market share.

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Utilita Pricing & Tariffs

Utilita is one of the most used companies amongst holiday home owners and landlords. Why? Well, they’re actually one of the only companies that don’t charge their companies the typical standing charge.

So with the vast majority of energy companies, you’re resigned to paying 20p a day or so every day of the year. But with Utilita, you don’t pay this standing charge, so if you’re not occupying the home and using energy, then you won’t have to pay this charge. This is great for landlords, and it’s a reason why many people switch to their service.

They have a few different tariffs to look at, including their saver rate. This works by charging your first 50p of each day as normal, and then decreasing the charge significantly after this. This can be a good choice if you’re home on weekends and use a lot of energy these days, and not so much throughout the week.

They’re also quite customer centred, and they’ll never turn your meter off outside of the hours 10am-2pm. This means that if your electric does run out in the evening, you’ll still be able to use it the following morning.

Can I use a smart meter with Utilita?

Yes, Utilita are probably the best company for you to use a smart meter with! They have a really handy app which can allow you to track your bills, and their smart meter is one of the easiest to use. They’re also great if you want to opt for a pas as you go tariff, as you can top up easily online.

What is Utilita’s customer Service like?

Many people have never experienced any problems with the company, and they actually have a good track record online. if you check their Trust Pilot, they have an average rating of 4.1 stars out of 5, which isn’t the best that we’ve seen but it still pretty good.

Is Utilita a good company?

They are known for being Britain’s largest pay as you go energy supplier, and they have a good reputation as one of the biggest general energy suppliers too. They’re actually committed to providing cheaper prices than any of the big six, so if you’re looking for an off peak energy supplier, they’re definitely worth checking out.

Is it easy to switch to Utilita?

It’s very easy to switch to Utilita from your current energy supplier, and all you have to do is contact their customer service and give them your details. Doing this is straightforward, and it shouldn’t take you more than a few weeks for you to make the switch.

Can I cancel my contract with Utilita?

If you want to cancel your contract or switch to another energy provider, then it’s pretty straightforward. There’s no begging you to stay, or making you fill out tons of forms online. You just need to contact your new energy supplier to get things started.


Overall, Utilita seem to have found their niche in providing electricity on a pay as you go basis. This is the best option for many people, like landlords, who aren’t going to be using their home all year round. They have a great app and smart meter system, and if you’re looking for pay as you go, then they provide some of the best prices on the market.

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Jack Williams

Jack is the founder of Energy Sanity. He has been analyzing the energy industry for over a decade now. His data-driven analysis have helped thousands save money on electricity bills. Jack holds a PhD in Electrical Engineering with a focus on Energy Economics.